How Ghost Writing Articles And Booklets Can Earn You Big
Money!
by: Abdallah Khamis Abdallah
Despite the name, there is nothing supernatural about ghost
writing. You can profit from writing articles for other people if
you don't mind missing out on credit - and getting a check
instead! --Editor
Do you want to
make $5000, $10,000 or more every month as a freelancer? Does your
current published materials earn you that much or are you still
struggling looking for new jobs every month? Well, ghost writing
articles and books for businesses could earn you a lot of money and
end your painful quest for writing jobs.
Making money as a freelance writer can be tough especially for
newbies with no samples or prior experience. Most editors want
published writers with a proven track record. And the few
acceptances you will receive may get you paid $50 or $100 an
article. With these figures you can only imagine whether you can
make a living freelancing.
Well, its not all doom and gloom as there are other better
alternatives. One of these, is ghost writing of articles, books,
manuals, e.t.c. for business for fees ranging from $500 to $5000 or
even more for big work. A single how-to article could be ghost
written for businesses for a fee of $1500 or $3000 depending on the
work involved writing and the publications placed in. Surely this
is much more than many magazine and newspaper editors pay for
single articles from newbies. Sell four or five articles per month
and you can consider going full time into freelancing.
GETTING STARTED
To begin with, you need to identify a niche area of you
expertise .It could be in medical writing, business writing or a
narrow area which you are knowledgeable in or you can make easy
inroads into. Not that this limits your market potential but having
a niche area of specialization would make it easier to operate, as
you will be constantly drawing ideas from a rich and ready
knowledge base.
Next, you should research a few ideas and convert them into a
few how-to articles in your market niche. Post the finished
articles to article submission databases such as:
Use the published articles as samples of your writing ability
and work. At the same time the articles will be picked and
published in hundreds of ezines and high traffic sites, thus
gaining free publicity for you and your business.
FINDING BUSINESS
To get business you will need to send letters or e-mails to your
local businesses and even those beyond with proposals to write
articles for them. Explain to them the benefits of your business
such as boosting their business's image and credibility as well as
generate leads for later follow - up. Enclose a few samples, a
tentative contract agreement and a cover letter.
You can also purchase or rent business names and addresses from
direct mail list brokers, fish out names from your business and
yellow pages directory.
Before writing to them, you could do some background check and
find out the status and details of the business. If they have a
website, you could check it out and get the name of their marketing
executive. Address your letter to him/her and offer to call or
visit for a detailed business presentation. For businesses which
are far away, you could refer them to you website or offer to send
them more information by post or e-mail.
WRITING THE ARTICLE
Once you have secured the business's acceptance and you have
signed a contract, you should ask them to send to you brochures,
press releases, manuals, e.t.c. Write down a list of questions and
send to the marketing executive seeking answers about the business
or industry.
You can also do further research at the local library, online
libraries and databases and read trade and industry publications
for further information to write an outline for a how
to-article.
However, do not make a mistake to think that the article will be
about your client or load it with so many facts that bore you
reader. That could be suitable for a custom -made booklet, manual
or newsletter for the client. For articles, it is a different
matter. Offer tips, solutions to consumer or business problems or
give a valuable insight into a common issue or problem. The article
could be about self-improvement, making more money, improving
health, planning finances, training e.t.c.
The article would contain the client’s by line and bio. The bio
would explain briefly who the client is, the client’s websites URL
and e-mail address. This is very useful and will be the centrepiece
of the credibility and viral marketing campaign.
Once you have written the article, you need to send a draft to
your client for suggestions and revisions. Adopt the suggestions,
proofread it and prepare a final draft. Send the final draft to
your client and post it to article databases, ezines and syndicates
online and offline. In the course of time, the article will be
distributed and circulated online and off generating wide publicity
for you client.
How long should the articles be? For how-to articles 500-750
words is the standard but where the subject needs exhaustive
treatment 1000 to 1500 words is good length. For a higher word
count, you should advice your client to consider an ebook, booklet
or book. Of course, the longer the article, the higher the
fees.
SETTING YOUR FEES
There is no standard way of pricing your article writing
services. You should set your fees based on the research work
involved, the hours you spend on the work, and expenses involved in
producing and publishing the article and a profit.
For a 300 to 500 words article $200 to $300 is fair but as the
word count leaps into the hundreds, figures of $1500 to $5000 are
reasonable. To convince your customers to cough such amounts, you
will need to tell them the benefits of your service and business
promotion through articles. You could also offer them various
packages laden with bonuses and offers. For example, I offer a
package, which includes paid placements to article databases and
syndicates, ezines solo ads and press releases writing and posting.
All this is done to assure the client cheap maximum and wide
exposure no matter what. For booklets and ebooks of less than 50
pages, rates of $3000 to $10,000 are not uncommon. For books a
ghostwriter may be paid anything from $20,000 to $100,000 depending
on expertise, length and research involved.
At those rates obviously, you will not get everybody in, but for
prospective clients who are used to paying hundreds of thousands in
advertising dollars they would see it s reasonable and beneficial
in the long term.
To ensure that you do not miss business from those who have
small budgets to spend on promotion, you can structure your
packages according to ability to pay. Those who pay less would get
good exposure with no assurance of leads while those who pay more
will get an almost guaranteed response.
BENEFITS
Everyone wants to know how he/she will benefit from a product or
service. For yourself as a freelancer, you will get booming
business and enjoy making money as a freelance ghost writer. You
will get more business by collecting and showing testimonials of
your satisfied clients and establish a reputation as a prolific
writer.
For the clients, you will need to explain to them the benefits
of your service. Here are some benefits you can tell them:
- Free publicity to millions of prospects online and
offline.
- The published articles may be used by the client to mail to
existing and prospective customers as a free service, building
credibility and a positive image of the business in the
process.
- Leads will be generated for future follow -up. Enquiries will
be made about the business and some sales will be made.
- The publication of the article online which contains relevant
keywords with the clients website URL will increase its link
popularity and improve its search engine ranking. This may bring in
more targeted visitors to the website.
- The client will be given progress reports for at least six
months on the places where the articles has been published .You can
inform him/her to also search for it on search engines using
his/her by-line or article title.
The article could provide spin-offs for other article ideas,
which you could slant for various businesses and markets. You could
also write new articles every month, post them to article databases
and send to prospective clients with a cover letter to market your
services.
This ghost writing service could be very lucrative. You could
earn tens of thousands of dollars every month from it. You could
even get clients worldwide through your website and e-mails to
direct response mailing lists.
Only the sky the limit!
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About The Author
Abdallah Khamis Abdallah is a freelance copywriter and
ghostwriter. To learn more about how you and your business can
benefit from our viral and credibility marketing solutions, and how
your business can benefit from infinite publicity visit his website
at: http://www.qualitywritingsolutions.com.
quantumpro@lycos.com |
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